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A Look at PrestaShop web development: Features and Advantages

A Look at PrestaShop web development: Features and Advantages
With satisfied owners of more than 250,000 online stores, PrestaShop is one of the most favorite open source e-Commerce platforms. Founded by Igor Schlumberger and Bruno Lévêque in 2007, PrestaShop has slowly evolved into a powerhouse platform (PrestaShop web development).

PrestaShop is written in PHP with support for MySQL database management system. Its ease of use, innovative features and cost-effective solution has found many users in both small and medium-scale businesses. But, there’s more to PrestaShop web development, than these three benefits.

Here is a quick look at one of the most popular e-Commerce platform today and how PrestaShop web development is the right choice for your business.

TEMPLATES

PrestaShop offers a huge repertoire of more than 2000 templates. With so many available options, businesses have their creative freedom to pick what suits best for their business and customize it to their heart’s content.

With rich UI and brilliant imagery, PrestaShop developers can build an online store that is highly functional and appealing.

Themes can be easily changed with the inbuilt Live Configurator.


PRESTASHOP WEB DEVELOPMENT

FEATURES

What makes your online store work is the features that come with.

PrestaShop is available with more than 300 features. These innovative features will give you the boost to succeed at e-commerce.

Some of the features provided by PrestaShop are: Site management, product management, and shipping management, Analytics and Reporting, supply management and marketing.

MODULES

Apart from the 300-odd features, you can add additional features to the eCommerce store. These additional features, refer to extensions, i.e. modules in PrestaShop.

PrestaShop offers multiple modules including design and page-related modules, SEO & Marketing, Shipping and Logistics, Administrative and many more modules.

Users can easily choose the modules that can help their business and install them on their own or with the help of PrestaShop developers.

BACK OFFICE

Managing your online store becomes one of the biggest concerns for any proprietor. PrestaShop is the most flexible eCommerce platform.

The back office or dashboard of PrestaShop is easy to understand and not overcrowded with texts, pages and menus. It is a clean, modern design where both professional PrestaShop developers and store owners can manage their store easily.

Right from easy product uploading, shipping management, create discount codes, track sales to monitor customer activity, users can control the entire eCommerce store from the back office.

The PrestaShop Advantage
EASE OF USE
Whether it is setting up your store, changing the template, uploading products or managing the administrative function, the biggest advantage of PrestaShop lies in its ease-of-use. Store owners can easily navigate through the back-office and create an attractive and result-driving eCommerce store.

COMPLETELY CUSTOMIZABLE
Also, PrestaShop is customizable. Users can change the color, design and theme, thereby building a store that reflects their nature of business. A PrestaShop developer can help in customizing the store completely.

LIGHTWEIGHT PLATFORM
PrestaShop is lightweight. This allows speed loading of eCommerce web pages.

MOBILE FRIENDLY
The world has gone mobile and PrestaShop provides mobile-friendly templates.

Whether it is for smartphones, tablets or desktops, the PrestaShop templates are fully responsive. Now your customers can easily view your online store on different devices.

And what’s more, PrestaShop provides a backend management app and responsive template which allows you to manage your store on any device.

MERCHANT KPI
For improved results, it’s crucial to monitor your business.

PrestaShop provides an intelligent merchant KPI that displays relevant facts and figures regarding sales, abandoned cart, supply stock, etc. The statistics can help in making better marketing decisions and operating your store efficiently.

MULTIPLE LANGUAGES AND PAYMENT
PrestaShop was initially available in only two languages – English and French. This popular eCommerce platform is now available in 65 languages. You can select your language depending on the country you live in.

PrestaShop supports more than one payment gateway. You can install additional modules from the PrestaShop library. If it requires any technical knowledge, PrestaShop developers can help with the same.

SUPPORT AND COMMUNITY
The online PrestaShop community is the home of thousands of PrestaShop specialists. Users can easily find answers to their queries and ask for support from this veteran community.

PRESTASHOP WEB DEVELOPMENT
SHAMLA TECH Solutions is a Gold Certified PrestaShop partner with a team of certified PrestaShop developers. We have built more than 700 websites. We provide PrestaShop in Georgia and clients from across the world. To build your store on PrestaShop, the most popular eCommerce platform, get in touch with us.

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